Samsung Product Launch Event – Best Corporate Photographer India
Impactful product launch event photography and videography by best corporate photographer India is critical to showcase the marketing strength of any brand. Well ideated, positioned and executed product launch events go a long way in cementing a brand’s market standing and help them stand out from competition.
Besides buzz generation, product launch events are a novel way of establishing an instant connect with customers. With new age product launches more centered on experiential and influencer marketing, brands leave no stone unturned to tap in on key product influencers to reach out to a broader spectrum of their target audience faster and in a more cost effective way.
Samsung, world’s leading consumer durables brand and manufacturer of smart phones has pioneered the art of winning customers hearts with it’s cutting edge technology and impressive designs. Known for it’s elaborate and wonderfully crafted launch events, Samsung has championed the science of product launches setting a benchmark for brands.
The recent Samsung 23 FE product launch held at New Delhi was no exception and generated huge hype around the product. Roping in CandidShutters Media as their trusted best corporate photographer India, Samsung India unveiled this flagship product amidst a lot of fanfare and excitement.
A complete action packed event, the Samsung 23FE launch a rich amalgamation of key tech influencer meet, a fun session for a hand on product experience with famous Indian fashion bloggers and a first of it’s kind gaming event featuring India’s leading gaming experts/players for a first hand review of the powerful features of the phone.
The eventful product launch started with a meet and greet session with India’s leading tech bloggers like Technical Guruji, Tech Burner, Trackin Tech where they introduced to the key highlight features of the product. This was followed by an interactive experiential marketing session where the bloggers had a hands on experience with the product Samsung S23FE along side the Samsung Tab S9 FE and Galaxy Buds FE. They talked about the new distinguishing features of the product, it’s look and feel, functionality, and user experience.
The immersive tech influencer interactive session was followed by the highly anticipated fashion blogger session where India’s leading fashion bloggers got a hands on experience with the phone, testing and sharing the specifications of the phone like it’s phenomenal nightography, a massive power battery, superlative clean design and flawless finish.
The event had another zone where India’s famous gamers gathered to participate in a one of it’s kind gaming event to test the gaming strength and tech prowess of this magnificent phone making it a perfect choice for online gamers.
Samsung S23FE launch was memorable in every way where an amazing smartphone coupled with a first of it’s kind interactive user experience all worked in tandem making it a success for the brand and also served as a benchmark for competition to emulate and learn from. A plethora of candid moments amidst great excitement made it a perfect platform for satiating creativity and for story telling for the best corporate photographer India.
Client: Unboxed Events
Company: Samsung India
Location: Aerocity, New Delhi
CS Media crew: 2 candid photographers, 3 cinematographers
Turn around time: 7 days